A4DM took on the challenge by first, redesigning their entire website, writing all new search optimized content and making sure the backend was SEO friendly. A4DM also developed a plan for ongoing SEO to help drive DiStefano to the top of Google Search Engine Rankings. The plan includes writing a press release each month containing specific keywords that DiStefano wants to rank highly for. At the same time, A4DM writes tweets and Facebook postings for those same keywords as well as a weekly blog and a monthly newsletter.
"When we hired A4DM we had a good feeling about their website capabilities," said Steve Matteo, Marketing Director at DiStefano. "What has blown us away is their SEO capabilities. Our web traffic is up 38% just in the last year. That has converted into an extra eight clients each month," he said.
"So many companies that claim to do SEO, offer cookie cutter solutions that just don't seem to work," Steve said. "A4DM is highly strategic and tactical. They let us know what is going on and work so closely with us that they have become an integral part of our marketing efforts."